Staffing Robot - Healthcare Staffing Technology, Design & Marketing Blog

OR Nurses, ER Nurses, ICU Nurses - Which Job Is Easier To Recruit?

Wanted Analytics is a site dedicated to delivering business inteligence data around talent acquisition. They provide the data through their application in ways that are visually appealing and easy to understand.

Clients in the staffing, HR, RPO, media, and government sectors use WANTED Analytics™ to find sales leads, analyze employment trends, gather competitive intelligence, forecast economic conditions, and source hard-to-fill positions.

Wanted puts out a lot of data around healthcare job modalities. You can get summaries from a lot of this data simply by subscribing to their blog. For example, in a recent post they put forward data on the difficultly level between recruiting OR Nurses, ER Nurses and ICUS Nurses. The results are pretty interesting.

 

 

Another recent post supplies data on the best places to post jobs ads on the web for registered nurses.

 

 

Robots More Expensive Not More Effective For Surgery

Humans: 1

Robots: 0

A new article by Fierce Health IT reports some bad news for Robots. A new study indicates that surgical robots are more expensive and show no major advantages in their use.

 

 

Robotic surgery is clearly associated with higher costs, without any clear advantages, lead author Jason Wright, a gynecologic surgeon at Columbia University, told Reuters.

Yes, a sad day for Robots indeed. But there's still hope for Robots...

We should not give up on this new technology simply because early [comparative effectiveness research] tells us that robotic hysterectomies may be too costly to perform," Leitao wrote. "How will we ever advance innovative technology in surgery if we cannot understand and accept the associated start-up costs?

 

Read the full article: Study: Robots more expensive, not more effective for surgery - FierceHealthIT http://www.fiercehealthit.com/story/study-robots-more-expensive-not-more-effective-surgery/2012-01-31?utm_medium=rss&utm_source=rss#ixzz1l6JQmJCO 

Subscribe to Fierce Health IT: http://www.fiercehealthit.com/signup?sourceform=Viral-Tynt-FierceHealthIT-FierceHealthIT

 

Health IT Status Report: Interactive Map

iWatch - the center for public integrity, put out an interactive map providing a visual on the status of EHR implementations in the U.S. This map provides a status report on where states stand in distributing Medicaid incentive payments for adoption of health information technology.

It's pretty interesting to look at the data this way on such a hot topic right now. You can see it here:

http://www.iwatchnews.org/2011/12/07/7567/interactive-status-report-health-information-technology-states/?utm_source=iwatchnews&utm_medium=site-features&utm_campaign=most-active

The 2009 economic stimulus law signed by President Barack Obama contained $27 billion in federal funds for eligible health providers who install electronic health records and follow government “meaningful use” guidelines to improve patient care. This portion of the law — known as the Health Information Technology for Economic and Clinical Health (HITECH) Act — allows incentive payments to providers in  both the Medicare and Medicaid programs.  Medicare is administered by the federal government, while Medicaid is a partnership between federal and state governments.  In the case of the health information technology payments, the Medicaid funds are being distributed by the federal government to the states, territories, and the District of Columbia, for re-distribution to the providers.

What's Your Staffing Company's Mobile Recruiting Strategy?

Here's a great post about mobile recruiting from the Recruiters Lounge blog. In this post, Jim Stroud chats with Michael Marlatt about mobile recruiting.

The 3 biggest take aways we got from the video:

• Be sure your recipients have opted in to your campaigns
• Have a clear Call To Action - confirm a job, download information, fill out a form, etc.
• Be sure your sending them to a page that has been optimized for mobile. This one is perhaps the most important. Texting your candidates and bringing the a page that hasn't been optimized for mobile = serious fail.

What's your mobile recruiting strategy? If you don't have one we should talk. Contact us and we can discuss your mobile recruiting strategy and optimizing your web presence for mobile.

Top Healthcare Staffing News of 2010 and Predictions for 2011

At the end of 2009 we recapped the top stories in the healthcare staffing industry and made our predictions for healthcare staffing industry trends in 2010. As 2010 now comes to a close, it's interesting to see how we did on these predictions, reflect on industry events in 2010 and make some predictions on healthcare staffing trends in 2011.

The Healthcare Staffing Industry in 2010

Healthcare Staffing and the Economy 2011
The macro economic effects on the healthcare staffing industry were still the big stories this year. The SIA's 2010 Healhtcare Staffing Summit gave us all some great insight and data on this topic. While not as dire as the economic downturn in 2009, the news was still mostly a downer.

In 2010 hospitals still struggled with everything from reduced budgets to nationwide nursing strikes. All of this caused hospital job growth to slow dramatically and negatively impacted the revenue for the entire industry. While the revenue dropped for almost every company (large and small) in the healthcare staffing industry, perhaps the most notable news was learning Medical Staffing Network filed for bankruptcy in 2010.

The bad economy also claimed a few tech companies in the healthcare staffing industry in 2010. One of the largest was Healthcare VMS provider, Symbio Solutions, who filed for bankruptcy in 2010.

Negative changes in the economy produce acquisitions in every industry and the healthcare staffing industry was no exception. ABRY Partners made news with their acquisition of Comforce late in the year. However, the biggest merger news of 2010 was AMN's acquisition of Medfinders. This alliance will definitely be a game changer in 2011, particularly on the vendor management side of things.

There was also a lot of news this year regarding healthcare staffing tech company acquisitions. Concerro was one of the first, expanding their client base and service offerings by acquiring Res-Q Healthcare Systems. More significantly, however, were the acquisitions of Medefis by OnWard Healthcare and Symbio Solutions by Broadlane. Broadlane picked up the remaining assets from Symbio's bankruptcy and Onward Healthcare made a bold move by acquiring the once, vendor neutral, Medefis VMS technology.

New Technology Products for Healthcare Staffing in 2010
2010 also brought the introduction of some new software applications to the industry. Tweetdeck announced a new tool for recruiters called Job Deck, while Concerro launched their new IPhone scheduling app. Amistaff also launched a fantastic new product called Prophecy to help hospitals with employee hiring assessments. Finally, we can't leave out our or own product - ePromoter. Staffing Robot launched ePromoter in September as the first email marketing software designed and created specifically for managing healthcare staffing email marketing campaigns.

Successful Marketing Strategies for Healthcare Staffing Companies in 2010
This year, healthcare staffing companies found their most successful marketing efforts on the web. There were many changes to both search and social marketing this year that companies had to pay attention to. While Bing made itself a respected search competitor, Google decided it was time for their searches to get more social. And then Bing got really social by being the first search engined allowed to search facebook.

Although many things changed this year for social media marketing, the top stories were all about Facebook. Facebook is perhaps the best place for healthcare staffing companies to market on the web. The biggest news from Facebook was the announcement of their new 'Like' button. This simple button is changing a lot on the web in terms of how companies interact with their audience. It even started getting people asking which was more important - search engine or social network optimization.

Another marketing strategy some healthcare staffing companies took in 2010 was rebranding. Access Nurses became Aya Healthcare and Broadlane rebranded their VMS division to Prolucent. The biggest news, however, was the fact that AMN rebranded after some large acquisitions and expanding their service offerings.

Staffing Robot
Our company also went through a lot of changes this year. The most significant change being that we went from simply being a healthcare staffing blog to a full service website design and marketing company for the healthcare staffing industry. We also launched a healthcare industry news service called The Healthcare Staffing Report. Look for more changes from us in this next year as we continue to grow, expand our service offerings and launch new staffing related software products.

So, like we said, 2010 was a very eventful year for the healthcare staffing industry. So what will the next year bring?

Our Predictions for Healthcare Staffing in 2011

Further Consolidation of Staffing Agencies and Tech Companies
Although there was a lot of acquisition activity in 2010 we haven't seen the end of it. Unfortunately, many healthcare staffing agencies are still hoping for a major rebound in the economy to keep them in business. When this doesn't happen they will be looking to sell. In addition, stronger partnerships and mergers amongst small to medium players are going to be necessary to compete with the size of companies like AMN.

Tech companies in the healthcare staffing industry will be no exception. In the last decade, many tech companies have started in the healthcare staffing industry. Several of them have realized that considerable capital backing is necessary to fully realize their opportunity. Therefore, we'll see a lot of these companies forming partnerships or selling to larger, better capitalized players who can successfully deliver their offerings.  

Note to future self: Be honest about revenue and its cost of acquisition. If it's not working out - call it a day or change your game.

Success of the MSP Model
The SIA predicts that by the end of 2011 over 90% of hospitals will have adopted a VMS solution. While we don't believe it will be quite that high, hospital adoption of VMS is certain to continue increasing. In the last two years the vendor neutral, tech model has failed to prove its success when competing against the MSP model at large health systems. In addition, the MSP model has had a major resurgence of success in the last two years as hospitals have cared less about vendor neutrality and more about the successful outsourcing of their entire staffing operation.

As big companies like AMN continue to improve these offerings through technology, process and acquisitions, they will become more of a dominant service offering in the industry. If you're not AMN, figuring out your strategy on how to thrive in the presence of this new model is highly advised.

Note to future self:  Starting your own VMS offering is not the answer.

Greater Success with Web Marketing
2011 will be the year healthcare staffing companies realize the value of marketing on the web. More and more companies in the space are developing mobile web applications and launching successful social media campaigns as a way to grow their audience and increase their revenue. In 2011, understanding how to succeed on the web will become more critical than ever before. Many companies in this space are still wondering if there is any real value here and spending months analyzing (read: guessing) at the ROI they'll receive on their efforts. Beat them by doing the opposite.
 

Note to future self:  Stop guessing - start acting.

 

 Healthcare Reform
How healthcare reform effects the healthcare staffing industry will once again become a major topic as companies prepare to deal with some of the reform aspects that begin in 2012.

Note to future self:  Start preparing for this in 2008 - the good and the bad. 

Industry Innovation
At the end of 2009 we predicted that 2010 would bring about some new innovation for the healthcare staffing industry. Sadly, we were wrong here. It was mostly business as usual in this area as most tech companies just focused on how to stay in business. Hopefully this year we will see new tech innovations from some of the larger players or new comers in the market.

Note to future self:  Make your idea a reality.

 

The Market Will Rebound
Oh! A very bold prediction indeed! In 2009 we predicted the market would return in mid 2011. We're holding to that prediction. Almost every company we speak with is seeing positive signs that the market is turning around. Although no one expects this year to return to pre 2008 levels, any improvement will be welcomed. The SIA also put out some encouraging data for next year supporting this prediciton:

Note to future self:  Innovate and run a better business so I'm prepared for the market return.

 

Your Predictions
It's been another exciting year being in this industry. Time will tell what 2011 has in store for all of us. What are your predictions for healthcare staffing in 2011? If you have any, please share them here.

We wish you all happy holidays and much success in the new year. See you in 2011!

Related Posts

Top Healthcare Staffing Stories of 2009 and Predictions for 2010

Creating Valuable Content for Your Healthcare Staffing Company

"Content is king."

Getting people to your website, blog or Facebook page can be quite a challenge. The first time people arrive on your site is absolutely the most critical. Visitors won't come back just to come back. You have to give them a reason. Consistently drawing people to your site is the only way to truly maximize your conversion rate.

As with so many other aspects of web marketing, it’s not all about having a flashy, creative, well-designed website. Finding success on the web for your healthcare staffing company largely depends on providing interesting, valuable content that engages people and provides them with valuable information. This post is part of a series discussing 10 web marketing tips your healthcare staffing agency should do right now.

Creating good content is one of the most important aspects of online marketing. With the changes in web marketing and the rise of social medial marketing, content has become key to delivering successful marketing campaigns for healthcare staffing agencies.

Creating good content can be a challenge. It takes time and little skill to create relevant and interesting content on a consistent basis. As marketers get overwhelmed with their day to day tasks, taking time to come up with meaningful content can be impossible. Moreover, as marketers realize that content is king without taking the time to properly create useful information, the content produced just becomes noise and fails to deliver.

Here are some tips to delivering successful content on the web:

1. Locating content sources. First, you have to know where to find good content. It's best to assign this task to a person who understands your business and the industry extremely well. Healthcare staffing blogs, websites and industry conference sessions are a great place to locate content. Another important and often overlooked source is your own staff. Don't forget to ask the people you work with every day about where they get their industry information.
2. Curation. Curation is about collecting information, distilling down the most relevant and useful components of this information and displaying it in one location that is easy for your audience to access, consume and share. Industry knowledge enables content marketers to become reliable filters for the best content and information. The more content you discard, the more relevant the final curated content is.
3. Add value. It's not enough to simply curate content from your sources. It's important that you add your personal commentary and expertise in order to add valuable insights to your audience. It's this insight that will make your content even more interesting and relevant to your readers.
4. Timing. It’s not just about posting the right content in the right place. You also need to post it at the right time. Timing your content with relevant events, industry trends or seasonal occurrences tremendously adds to the value of your content.
5. Keywords. Remember your keywords. Don't just write a bunch of text you think sounds good. be sure it contains keywords that will help drive traffic to your site. Finding the right keywords is all about conducting good research and understanding Search Engine Optimization (SEO).
6. Ask your customers. People love giving their opinions. Most often, you don't even have to ask!  Customer feedback is a great source of great content (both negative and positive). Look at the issues or questions your customers are raising. Let them tell you what they would like to know more about.
7. Keep it simple. Nobody is going to spend very much time trying to uncover the message you’re trying to communicate. Choose your words carefully and leave out unnecessary details.
8. Be direct. It's important to remember that readers on the web skim. It's true. All those words on your About Us page - wasted. Don’t make your readers search to find the main idea. Get to the point. Then stop.

Summary
Creating good content is more of an art than a science. The more you practice the better you'll get. Good content can be used to create better blog posts, deliver interesting social media campaigns, and distribute valuable email newsletters.

What's next?
Taking the time to create good content can be tough. Many healthcare staffing companies have the expertise but not the time to dedicate to creating consistently good content. Staffing Robot can help you develop and deliver a strong marketing message that will reach your audience and produce the results you're looking for. If you're interested in learning more about how we can help your staffing agency create valuable campaign content, contact us today and we'll get you started.

Next post - Effective Email Marketing Strategies for Your Healthcare Staffing Company

Email marketing can be the most effective way to reach a new customers and distribute valuable information to your existing audience. In the next post we'll discuss tips for running effective email marketing campaigns that produce real results for your healthcare staffing agency.

Related Posts

Writing and Managing Effective Pay Per Click Ads for Your Healthcare Staffing Agency

How Blogging Can Promote Your Healthcare Staffing Agency

How Healthcare Staffing Agencies Can Benefit from Search Engine Optimization (SEO)

Branding and Rebranding for Your Healthcare Staffing Agency

Should You Redesign Your Healthcare Staffing Agency Website?

The Benefits of Social Networking for your Healthcare Staffing Agency

10 online marketing tips your healthcare staffing agency should do right now

Staffing Robot Healthcare Staffing Website Design Services Re-design!

We've been kind of quiet over the last couple weeks but we haven't gone anywhere. In fact, quite the opposite. Recently we brought on several new clients that all have great projects. We'll show you the work we've done for them once we're finished.

We also decided to redesign our website and change up some of our service offerings. We simplified our site and made things easier to find. We also think it's a much better way to showcase our software products for healthcare staffing agencies and our sample work portfolio. Check it out: Staffing Robot Healthcare Staffing Website Design.

In addition, over the last couple of months we've had a lot of staffing companies and healthcare organizations inquire about our prices and the specifics of the services we offer. So, in an effort to make things even more straight forward we've listed all of our pricing and services directly on our site!

Other companies try to complicate or hide their pricing. However, we want to be different and make things simple by putting all of this right on our site for you to see. Now you can easily find the specifics of each service we offer and choose the ones that best fit within your budget.

Staffing Robot New Service Offerings:

Website Design for Healthcare Staffing Companies. We now offer 3 design packages to chose from. You can select from our 'Starter' 'Moving Up' or 'The Show' packages.

The Starter and Moving Up packages allow you to chose from template based themes that all come with a Content Management System for easily updating your site. The Show package provides you with a custom website design and advanced interactive options that will help you grow your business and recruit new healthcare professionals. These new services help you chose a package that best fits within your budget.

Search Engine Optimization (SEO) for Your Healthcare Staffing Company. Staffing Robot now offers 3 Search Engine Optimization packages that will help you meet your goals within your specific budget. Our Recruiting SEO package is focused on helping your improve your recruiting strategy for healthcare professionals. The Client SEO package is focused on ensuring new clients find you when they need your services. Finally, our Total SEO package is a complete SEO package for your entire website that focuses on both recruting and obtaining new clients.

Healthcare Staffing Social Media Marketing. Whether you're just starting out with social media or ready to launch a successful campaign, we now have 3 packages designed to help your healthcare staffing agency with social media marketing. The Starter package gets you set up on the social media platforms of your choice. The Social Media Management package gets you going with advanced ROI and brand management tracking. The Social Media Campaign package delivers a complete Social Media Marketing campaign to you that will positively impact your social media recruiting and client acquisition strategies.

Branding and Logo Design. Staffing Robot will help you create and promote a winning brand. Our branding packages give you everything from basic logo design with our Starter package, to delivering business card and letterhead layouts with our Premium package, all the way a complete brand identity for your staffing company with our Deluxe branding package.

Staffing Robot Software Product Offerings:

Email Marketing Software for Healthcare Staffing Companies. We launched ePromoter a few months ago and have been really please with the adoption so far. Several staffing agencies have told us they really love the application and the ability it gives them to create and track the success of their email marketing campaigns. Sign up today and start sending e-newsletters to your healthcare professionals and clients.

Hively. We'll reveal more about this product soon! In the meantime, look out for invitations to be a beta tester!

As always, Staffing Robot can also help you with custom software and mobile web development. If you need a company to help bring your new idea to life or to ensure your website provides the same experience to your customers on mobile platforms like iPads and smart phones - we can help.

So take a look at our new site and let us know what you think. If you have any questions or would like a free estimate on your web project let us know and we'll get started right away!

How Blogging Can Promote Your Healthcare Staffing Agency

"Blogging is the most cost effective way to promote your company."

We talk to companies every week looking for ideas on how to better promote their healthcare staffing agency. Almost all of them want to talk about the obvious methods of social media marketing, search engine optimization, email marketing, etc. However, most of them leave out a key component of effective web marketing - blogging. This post is part of a series discussing 10 web marketing tips your healthcare staffing agency should do right now.

5. How blogging can benefit your healthcare staffing agency. Many people we speak with have a hard time understanding the value of having a blog. Perhaps the most common objection to blogging we hear is "I don't have time." From our perspective, you don't have time NOT to blog. Blogging really takes no more time than any of your other marketing efforts. Once you work it into your marketing process it can become as routine as sending emails.

Why your heatlhcare staffing company should blog:

1. Improved Search Engine Optimization (SEO). Previously I posted on how SEO can benefit healthcare staffing agency. All of these tips can also be applied to your blog and each post you create. Every time you blog you are adding content to the web. If that content is relevant, valuable and optimized for search engines you will drive traffic to you website and increase conversions.
2. Increase customer loyalty. Blogs allow you to communicate information about your company more quickly, through a different voice and with more of a personal touch. Typically, blogs are more informal and cover topics you wouldn't necessarily cover on your corporate website. Blogs are a great way to interact with and introduce yourself to your customers in a new way. This will improve the overall trust and relationships you have with your candidates and hospital clients.
3. Personal branding. Blogs allow those contributing to the content creation to also increase their personal branding. Allow your employees to establish themselves as experts at what they do and show off this internal expertise to your customers. This will greatly benefit your employees and increase their job satisfaction.
4. Brand extension. A blog is simply another platform from which you can promote your healthcare staffing company's brand. Since the platform is controlled by you, you set the message.
5. Increased customer interaction. Blogs are interactive. They encourage sharing and participation. The goal is to bring your customers and candidates in to this environment and begin interacting with them in order to improve your relationship.
6. Creating buzz. Blogs are great at creating buzz for new ideas, promotions, products or services. Often times, news on your website is reserved for articles and press releases. However, blogs allow you to write short posts and present timely information for the purpose of getting people excited and engaged about what your company is doing.
7. Easy to add content. Updating your website can be a major task, especially if you work for a large company. Blogs make it easy. Every blogging platform out there allows you to quickly and easily update content. By frequently adding good content, your company will outpace your competition in terms of brand promotion.
8. Improved internal collaboration - Get your employees involved. Make it fun and interesting. Doing so will create a better work surrounding. In addition, your employees will feel more engaged and connected as company information is spread more quickly and easily. As information begins to pour out of your employees, they will all get to know each other better and understand the knowledge each of them has to offer.

Tips for creating a good healthcare staffing blog for your company:

1. Don't use a separate URL or sub-domain. If your corporate website url is www.agencynursesplus.com a subdomain would be www.blog.agencynursesplus.com. The best option is to go with www.agencynursesplus.com/blog.
2. Create interesting and valuable content that people want to read. Even if it isn't 100% work related, make sure it is interesting and relevant to your audience. Creating good content will help improve your search rankings. We constantly analyze the traffic on our Staffing Robot sites and we're always amazed by some of the search terms that bring people to us. Sometimes the most obscure search words can lead people to one of your posts and ultimately to your business.
3. Don't worry about revealing information that is too valuable. In fact, if you're worried that the information you're posting is too valuable or something you should charge for - you're on the right track for producing good content.
4. Don't forget to apply proven SEO practices. Again, all the SEO tips for healthcare staffing agencies we've given can be applied to every blog post you write.
5. Choose the right blogging platform. There are several out there. We personally recommend Wordpress. It's stylish, flexible, easy to use and can really help you with your SEO. I started this blog on the TypePad platform years ago before we had done our homework. I very much regret the decision. I would switch this blog to the Wordpress platform if it wasn't such a chore and had the risk of losing all of the SEO it has. But trust me and learn from my mistake - start with Wordpress.
6. Don't micromanage your bloggers. If you allow your employees to blog (which you should) trust them and let them blog. Set proper guidelines and expectations but don't micromanage the process. Doing so will kill the creative element, restrict the knowledge your employees share and ruin the authenticity of the messages.
7. Post frequently. How often is always the question. If you can do it daily, go for it. If not, shoot for weekly. If you can't do that, monthly is the minimum if you want to really see any value. Remember this, one of the things that makes a good blog is to talk about relevant and timely information. So, blog as often as needed to keep up with current events. Also, remember that Google is highly in favor of websites that add more content to the web often. Doing so will greatly increase your rankings.
8. Link out. There is a lot of debate as to whether or not you should link to other sites from yours and if you do, what kind of links you should use. I'm a big believer in linking out with normal (followed) links because I think it can help you. Why? Including outbound links provides more value to your readers by adding something more to your content than just your own work. It also increases the chance of getting inbound links and new followers from other sources. 
9. Use your brand. Make your blog look consistent with your branding. Even if the purpose of your blog is very different from your corporate site, you still want people to recognize it as your company's brand.
10. Make it social. Connect and closely integrate your social media sites into you blog for quick sharing and increased interactivity. This should be part of your healthcare staffing agency's social media marketing strategy.

Summary

Once you have your blog set up and a blogging strategy laid out, the only thing a blog costs you is time. However, if you do it right, it can be the most cost effective part of your web marketing and also deliver you the largest return. 

What's next?

Blogging doesn't have to be a complicated venture. In fact, most people find it a very enjoyable part of their job. There are several things to consider before you and healthcare staffing agency start blogging. Staffing Robot can help you choose the right blogging platform, integrate it with your other sites, brand it with your corporate look and feel and help you with a strategy. If you're interested in learning more contact us and we'll get you started blogging right away.

Next post - Running Successful Ad Campaigns on the Web for Healthcare Staffing Agencies

The greatest thing about marketing on the web is that all of your efforts can be highly targeted and easily tracked. This ensures you get the ROI you're looking for when it comes to your marketing campaigns. Running ads for your healthcare staffing agency on search engines, Facebook and LinkedIn should be a big part of your online marketing strategy.

Related Posts

How Healthcare Staffing Agencies Can Benefit from Search Engine Optimization (SEO)

Branding and Rebranding for Your Healthcare Staffing Agency

Should You Redesign Your Healthcare Staffing Agency Website?

The Benefits of Social Networking for your Healthcare Staffing Agency

10 online marketing tips your healthcare staffing agency should do right now

Healthcare Staffing Agency Website Design and Web Marketing Services

Eight years ago I had an idea and saw an opportunity. That idea was ShiftWise and over the last eight years the opportunity was realized. Today, ShiftWise is the largest provider of Vendor Management Services in the healthcare staffing industry, servicing over 1,200 hospital clients and 1,100 staffing agencies all across the nation. 

I'm incredibly proud of what ShiftWise has become and look forward to watching it grow even more successful over the next several years. However, I will be watching the success from a distance, as I have decided it's time to move on to a new venture.

Today I wanted to officially announce the launch of a new company appropriately called - Staffing Robot! The company currently has 5 employees and is being founded by me and my business partner, Ross Barbieri, who also helped me start ShiftWise.

Staffing Robot is a healthcare staffing web services company that provides the following services to hospitals and staffing agencies all across the nation:

• Website design
• Web software application development
  
• Mobile web platform development
  
• Search engine optimization (SEO)
  
• Pay Per Click (PPC) marketing management
• Social Media Marketing (SMM) campaign strategies
  
• Brand creation, rebranding and brand management
  
• Email marketing campaign management
• Traditional print marketing services
  

The Staffing Robot blog will become an extension of our new company's services and the blog posts will continue to provide you with relevant information from the healthcare staffing industry.

It's been great working with so many of you over the last several years and I look forward to working with some of you in this new capacity. If your hospital or staffing agency is looking to rebrand, create a new website, build a web application or improve your web marketing through SEO or social media campaigns - Staffing Robot is open for business.

Check out some samples of our work at Staffing Robot or contact us to get a free quote for your web project. As always, you can follow Staffing Robot on Twitter or call us directly at 971-533-8839.

The Healthcare Staffing Report

Today I'm launching The Healthcare Staffing Report. The Healthcare Staffing Report is a site of aggregated news links, curated from hundreds of industry sources. From my perspective, finding relevant news for the healthcare staffing industry is difficult because the sources are fragmented and in most cases delivered through outdated, subscription models.

The purpose of this site is to deliver useful news content to participants in the healthcare staffing industry – free of charge. If you’re a staffing agency, hospital, healthcare professional, industry association, or a technology/service provider within the healthcare staffing industry, you now have a single source of relevant news links that will benefit you in your career.

The best part? The links on this site aren’t just static feeds from around the web. These links are curated top stories from hundreds of sources such as blogs, associations, news outlets, etc.

Currently, the news links on the site are updated daily and fall into the categories of:

• Today's Headline
• Top Industry News
• Staffing Agencies
• Hospitals & Health Systems
• Healthcare Professionals
• Government & Economy
• Sales & Marketing
• Social Media
• Vendor Management
• Technology
• Healthcare IT
• Just for Fun

The Healthcare Staffing Report also provides several opportunities for you to promote your company in the form of ads and sponsored links that are ‘followed’ to increase your SEO. (The news story links are not followed.)

The sites promotion opportunities include:

• Top Page Leaderboard Ads
• Mid-Page Square Ads
• Sponsored Links to promote your website, press release or other relevant news
• Upcoming Events to promote your webinar, trade show, user group, etc.

If you have questions or an industry relevant link, story or news source you would like to see on this site you can contact me and submit the information to the Healthcare Staffing Report directly.

Click here to learn more about or purchase ads on The Healthcare Staffing Report.