Helping TalentCode Define Success with New Brand & Website

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TalentCode was a new, innovative company looking for a first-time brand to represent their proprietary TalentCode Metric and MSP service. The goal was to show users the three packages available (Basic, Standard, and Pro) with a pre-screening tool to evaluate which product their potential clients might need. We delivered with an eye-catching brand. Then, we built a mobile-friendly website with animations, graphics and…

5 New Year’s Resolutions For Your Staffing Company

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I always feel pretty iffy about New Year’s Resolutions. I think it’s good to constantly change and evolve, but most of the time my resolutions are just the same as the previous year, and those were abandoned within the first few months (or weeks) of the new year. So I do it all over again on January 1st,…

BlueSky Powers Up With Custom Illustrations, Videos, New Brand and Website

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We used the power of video, custom graphics and playful messaging to rebrand the web-based staffing software BlueSky this year. On top of original content, BlueSky’s logo went through a complete revamp, along with their website which is now mobile-friendly and responsive. Check out their new online presence and let us know what you think!

Google: More People Search on their Phone than on a Desktop

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“Here they go again about mobile. Those Staffing Robot people just can’t stop talking about mobile!” It’s true – we talk a lot about mobile because mobile web use isn’t even the future, it’s right now. Every morning, I take the bus to the office and I would estimate that 80% of the people on the…

Why The CareerBuilder Rebrand Isn’t Working

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As you probably know, we’re big advocates of rebranding. We rebrand and create new brands for staffing companies all the time, and see the tremendous impact it can have on a business. Often it’s necessary for companies to rebrand because when the company started, budgets were limited and the founders opted not to spend or…

Don’t Bury Your Testimonials (and other content) Where Nobody Goes

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I’ve talked about testimonials before – they are a great way to share success stories with potential customers and basically say “hey, we’ve done this before and we’ve done a great job. This person says so right here!” Whenever we work with a new client and make them an awesome new staffing website, we do a content…

4 Ways Your Staffing Company Can Create It’s Own Coke Bottle

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Way back in 1915 when Coca-Cola was still a nascent soda company, they were having trouble differentiating themselves from the competition. Not only was the soda being packaged in inconsistent bottles across different regions, other soda companies copying their bottles and labels making it hard for consumers to stay loyal. Coca-Cola asked ten different glass…

Was Your Website Designed With All of Your Users in Mind?

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Back before the creation of Wordpress and Tumblr, which allowed anyone with an internet connection to create a website, I built my very first website. I was in 5th grade and Got Milk? and Where’s Your Mustache? ads were all the rage. Using Angelfire and Ask Jeeves, I pieced together a site by eventually memorizing HTML (still one of my big life…