Are you confused about Tumblr? Do you know what it is? Are you wondering why it would be useful to you in business? Do you think it’s only for teens with feelings about One Direction and body image issues? Well guess what? It’s not! Well…it is but it’s also an incredible marketing and brand awareness opportunity. Let me break it down for you:
What is Tumblr
Tumblr is a blogging and social platform that houses more than 132 million blogs and is among the top 15 websites in the United States.
From the Tumblr about page:
Tumblr lets you effortlessly share anything. Post text, photos, quotes, links, music, and videos from your browser, phone, desktop, email or wherever you happen to be. You can customize everything, from colors to your theme’s HTML.
How You As A Staffing Company Should Tumble
The great thing about Tumblr is how playful and visual it is. This gives you an outstanding place to show off the awesome company culture that you have. The fun side of your business…or the charitable side of your business or your employee’s pets doing silly things, etc, etc. You can get away with so much more on Tumblr than on any other platform and it’s so easy! Setting up a tumblr is the easiest thing in the world and they have so many great looking free and paid themes to choose from to suit whatever your brand is and they are all customizable. After setting up your tumblr all you need to do is start posting pictures, follow other tumblrs you like, follow a series of blogs and use the reblogging feature to share their content, run contests, post funny job postings you find on craigslist, post vines! and, above all, have fun!
The other awesome thing about Tumblr is that, unlike Facebook, followers don’t get irritated with an over abundance of posts. According to Mashable:
Although fans will often complain if brands post more than once per day on Facebook, that is not the case with Tumblr, where post frequency is much higher. Of the brands studied, some posted as much as 10 or 15 times per day, although most hovered in the one to five range.
So get to it! Start a tumblr! Start several tumblrs! Link them all to your staffing company’s website! Put all your social buttons on there and GET YOUR BRAND ALL OVER THE INTERNET. And while you’re at it follow our tumblr, This Staffing Life! We have fun over there.
Let Staffing Robot help you with your staffing company’s social media marketing! Contact us today!