Trinity Healthcare Staffing – Adjust Your Expectations.
We recently finished a project for Trinity Healthcare Staffing. Their motto – “Adjust Your Expectations” is a great summary for the project. Trinity Healthcare is a travel nursing company placing nurse travelers all across the country. Their focus on their employees careers and exceeding the expectations of their clients has helped them in their consistent growth over the last several years.
Here’s the work we did with Trinity.
We had several primary goals with Trinity’s new site:
- Simplify the site and give it a modern look
- Integrate their backend ATS with the website
- Showcase their jobs
We started with the home page. We cleared out much of the unnecessary content, focused on the main calls to action, highlighted their hot jobs, brought their message front and center, integrated their social sites and gave the site a more polished look by removing the focus on stock photos. Stock photos can quickly cheapen a website. Trinity was willing to let us get rid of stock photos all together, giving them a unique and modern look.
We then created a custom travel nursing job board and simplified the work flow for their candidates. The job board is easy to navigate and presents job options quickly and simply, with a big focus on their hot jobs. Best of all, the job board is completely integrated with Trinity’s backend ATS (API Healthcare) so that jobs post to their site in real time and candidate application data posts back into their system seamlessly.
Our favorite part of the project was creating their mobile site. Trinity recognized the value of being able to reach their customers and candidates via their mobile phones. These days, a mobile job board is essential to the success of every staffing company.
For this mobile website we used a responsive design so we could incorporate most of the pages on their site, while still creating a simple job search and application process for their candidates.
Previously, Trinity was losing a lot of potential candidates that couldn’t access their site from a mobile device. Not any more! Now their candidates can easily apply for jobs, contact Trinity or find the information they need right from their mobile device! With this mobile website there is nothing to install and it works on every mobile smart phone.
Trinity is pleased with the work as well.
We needed a new look that would strengthen our brand and simplify the application process for new travelers. From design, to functionality, to their vast knowledge of the staffing industry, the team at Staffing Robot got the job done and has been a critical part of helping to grow our business in this year.- Burt Owens, COO Trinity Healthcare Staffing
As we are with every project, we are extremely grateful to have the opportunity to work with Trinity Healthcare Staffing. Best of all, we’re just getting started! Trinity was the most recent staffing company to answer our call for innovate clients wanted. So once again we’ll extend the invitation.
Innovative customers wanted: Who’s next?