AMN Study: Use of Social Media and Mobile by Healthcare Professionals

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Last Week AMN Healthcare put out their 2nd annual study of the social media and mobile usage by healthcare professionals.

According to the results of the survey, when it comes to social media usage -

…physicians, nurses, allied health professionals and pharmacists are networking with colleagues, tracking down job leads and applying for new positions at a significantly higher rate year-over-year.

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Key Social Media Survey Findings

  • In 2011, 1 in 3 respondents cited use of social media when searching for a job, compared with 1 in 5 in 2010.
  • Nearly half of all healthcare professionals surveyed said they use social media for professional networking.
  • More healthcare professionals are using mobile job alerts year-over-year and success rates are up as well. Of those using job alerts, 10% received an interview, 14% received a job offer and 8% secured a job (compared to 1% securing a job from social media in 2010).
  • Physicians continue to be the heaviest users of mobile devices among their medical colleagues for professional reasons; 41% of physicians cited use of mobile devices or tablets for healthcare-related content or jobs in 2011.
  • Facebook was once again chosen by 3 out of 4 healthcare professionals surveyed as their most favored site for career-seeking opportunities.

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You can download the complete survey on mobile and social media usage by healthcare professionals from AMN here.

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